Emmanuel Macron has just lifted the veil on his political program. The presidential candidate is calling for the creation of a European metaverse to emancipate Europe from the American and Chinese digital giants. The project led by LREM is mainly intended to support the development of alternative graphics engines.
Emmanuel Macron defends the creation of a European metaverse
Next Thursday, March 17, 2022, Emmanuel Macron finally lifted the veil on his political program during a press conference. For journalists, the LREM candidate championed the need to set up a European metaverse.
” We will fight to build a European metaverse. This is an important topic for both creation, as well as the ability to have all our creators create, regardless of their cultural fields and fields of activity, and not depend on actors or ‘Anglo-Saxon or Chinese aggregators, who will be able to of respect for copyright or related rights completely’, declares Emmanuel Macron, advocating for independence ” cultural and informative » From Europe.
With this European metaverse project, the presidential candidate seems to want to defend the sovereignty of the old continent. In his speech, Emmanuel Macron points the finger the American and Chinese digital giants who are already trying to appropriate the metaverse.
In fact, among the actors most involved in the rise of the Metaverse, we find: several digital giants based in the United Statesas meta (formerly Facebook), Microsoft and Apple.
As the politician points out in his speech, Chinese companies are already exploring the development of solutions for digital spaces. This is the case of ByteDanceparent company of the social network TikTokfrom Baidufrom Tencent and D’Ali Baba.
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The candidate wants to support the creation of the underlying technologies of the metaverse
During the conference, Emmanuel Macron remained vague about the measures that will be taken to support the development of a European metaverse. Asked by our colleagues from BFM, Cédric O, Secretary of State for Digitalclarified the project of the candidate LREM.
According to him, the president does not want to create a public metaverse for Europeans. Emmanuel Macron’s program instead provides for: support the development of the underlying technologies digital worlds.
The State Secretary for Digital ensures that the idea is create alternative graphics engines on European territory. Cédric O takes graphics engines such as Unreal Engine and Unity as an example. These two engines make it possible to design immersive virtual universes.
This isn’t the first time the metaverse has appeared as part of the presidential campaign. In February, Valerie Pecresse had already slid the term metaverse in a speech. Candidate LR had called the subject negative.
“A connected France that increases the chance to be better informed, to be educated, to work better. Connected but not isolated to your screen, lost in the metaverse”explained Valerie Pecresse.
Emmanuel Macron’s statement comes weeks after Chinese authorities announced their intention to regulate the metaverse. Beijing is aware of the interest of Chinese brands in virtual universes and has announced the establishment of a strict regulatory framework. At the same time, the Chinese government will design: its own metaversethe “Yuan Universe”.
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